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Marketing Tips

How to write great headlines

Most people suck at writing headlines for their marketing.

Writing headlines for social media posts, blogs or anything for marketing use.

Here are 6 ways to capture attention with your digital copywriting.

  1. Open with a moment in time:
    Last weekend…, In 2009…, Back when I opened my business…, When I was 21…,
  2. Open with a controversial opinion:
    80% of running a business is about carrying out human resourcing tasks…,
  3. Open with a vulnerable statement:
    When I was 25, I had to close down a business…, I had been fired 3 times before…,
  4. Open with a strong declarative:
    Looking at business figures for 30 min first thing in the morning is the best one can do to improve their business…,
  5. Open with a thought-provoking question:
    Did you know that the average business owner has less than 2 months’ worth of savings…,
  6. Open with a weird, unique insight:
    My managers can do anything I do within my own business…,

There you go. I hope these gave you some ideas for next time when typing in your new post headline.

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I help businesses build solid online foundations.